MISSOURI BAPTIST MEDICAL CENTER HEART EXHIBIT

The Missouri Baptist Cardiac and Vascular Center performs more than 6,000 heart procedures each year, serving a much larger population with ongoing needs for cardiac and vascular education. Patients, families, and staff all require clear, accessible information about diagnosis, treatment, and long-term lifestyle management to reduce unnecessary return visits.

While working at Washington University’s Visual Communication Research Studio, we were commissioned by Dr. Nicholas Kouchoukos, one of the Center’s leading surgeons, to design a dedicated patient education room. The project aimed to support Missouri Baptist’s leadership in cardiac care by improving patient understanding and motivating long-term disease management and lifestyle change.

Our design approach focused on creating a relatable, human-centered environment that connects everyday choices and habits to heart health, translating complex medical information into meaningful experiences.

with DB Dowd; Frank Oros; Enrique Von Rohr; Sarah Phares

Part of our responsibility involved taking important data and research and distilling key findings into compelling visuals.

The 250 square foot space was a challenge to design within. We utilized every wall surface and even built a freestanding structure to give us more. Content was divided into six categories: Prevention, Diagnostics, Conditions, Function, Intervention, and Rehabilitation. The viewer can move counter clockwise within the space, but each panel can stand on its own, as well.

Life size silhouettes were created as a easy way to layer information and attach actual devices to.

Hundreds of pages of content and research were examined, translated, edited and written to a 5th grade reading level.

To help ease the vast amounts of reading the client wanted the viewer exposed to, we created two animations focused on the circulatory and electrical system. The content for these animations totaled more than 300 pages of text! Click below to view.